Law Firm Marketing
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Case Study: C&E Legal — A Criminal and Civil Law Firm in Regional Victoria
C&E Legal, a boutique law firm based in regional Victoria, offers both criminal [...]
Obiter’s Statement on Generative AI and Other AI Platforms
At Obiter, we believe humans get the best results when we leverage the [...]
What is Domain Authority: Best Practices for Law Firms
Transparency: We used an outsourced third party to draft this blog post. It [...]
The Best Content for Law Firms to Invest in During a Recession
We’ll leave the recession predictions to the experts, but it seems safe to [...]
A Guide To Competitor Analysis for Law Firms
Your law firm’s reputation and revenue can be improved using (strategic) marketing efforts. [...]
Key Takeaways from Clio’s 2022 Legal Trends Report
In this year's Legal Trends Report, Clio focused on how law firms can [...]
SEO For Immigration Lawyers: Unlock Your Foolproof Guide
Digital marketing is a powerful tool for immigration lawyers and consultants. Hopeful [...]
Understanding Data Analytics for Law Firms: Social Media Metrics
July 2022 was an incredible month for one of our clients. With our [...]
Google Business Profile for Law Firms: Your Guide To Local SEO
Table of ContentsWhat is Google Business Profile?Google Business Profile: A Key Local SEO [...]
4 Compelling Reasons Why You Should Start a Law Firm Blog
If you're looking into online marketing for your law firm, you may be [...]
Small Law Firm Marketing Budget: How Much to Spend on Online Marketing in 2022
Table of ContentsHow Much Do Small Law Firms Spend on Marketing in 2022? Average [...]
Law Firm Content Marketing: Obiter’s Ultimate Guide
If your law firm hasn’t yet invested in content marketing, you’ve likely heard [...]
Subpages for Law Firm Services: The Benefits of Unique Subpages for Your Services
Size does matter when it comes to your website and its performance on [...]
What are the Different Types of Content Marketing for Law Firms?
Content marketing for law firms, in broad terms, involves sharing written, visual, or [...]
7 Habits of Law Firms with Highly Effective Marketing Emails
Email marketing isn’t a new tactic, but it is having a moment. Marketers [...]
Law Firm Marketing Funnels: What You Need to Supercharge Your Content Marketing
Marketing funnels are an illustration of the sequence of steps taken by your [...]
How Long Should Your Law Firm’s Blog Posts Be?
While the adage quality over quantity remains true in legal content marketing, your [...]
Case Study: Exceeding Industry Averages with Email Marketing for a California Law Firm
Obiter Marketing partnered with California Law Firm CGL LLP in May 2020 [...]
5 Major Email Marketing Metrics Law Firms Should Measure
Email marketing is one of the leading marketing trends in 2022, with more [...]
The Anatomy Of The Best Law Firm Website
If a blueprint for the perfect website existed, everyone would use it. [...]
3 Compelling Reasons Your Law Firm Should Seek Online Reviews (& How To Ask For Them)
In late January 2022, the US Federal Trade Commission published two articles in [...]
10 Blog Post Topics for Immigration Lawyers
Content marketing is an incredible tool for immigration law firms and migration consultants [...]
12 Strategic Social Media Tips for Immigration Lawyers
Social media marketing was the most commonly used marketing tool for businesses [...]
Obiter’s Ultimate Guide to SEO Basics for Law Firms
Improve Your Law Firm Website Rankings by Mastering These SEO Basics When [...]