Obiter stands behind the quality of the marketing materials we deliver. We are happy to provide regular reporting on the results of your law firm’s marketing materials, and we regularly review our strategies internally to uncover what’s working, what’s not, and how we can do better with the resources and budget you provide to us. [...]

Strategically marketing your law firm comes with a host of benefits, including that it: Is typically more affordable in the mid to long-term, since it considers the future impact of any marketing efforts. Takes a holistic look at your available time and resources and makes strategic suggestions based on your circumstances. Allows you to allocate [...]

It’s easy to fall into the trap of thinking that your competitors are using Google Ads, so you have to. The thing is: if all law firms did this, the cost of advertising would skyrocket (in fact, this is what’s happening in many cities around the world). If there was a one-size-fits-all marketing template for [...]

Strategic law firm marketing contemplates the resources your law firm has for marketing and how to best use those resources to serve your existing and potential future clients. It contemplates the benefits of long-term strategies alongside short-term paid advertising and finds the balance that allows your law firm to reap the benefits today, tomorrow, and [...]